RIDLEY PURE SPEED
Where every second counts—pure speed, no compromises
Ridley PURE SPEED is built for one thing only: winning the race against time. This exclusive range is engineered for athletes who live for speed—nothing more, nothing less. Developed with our renowned FAST technology (Future Aero Speed Technology), every detail is fine-tuned in the wind tunnel, on the track, and in real-world racing.
The bikes
This exclusive range is engineered for athletes who live for speed—nothing more, nothing less.
Developed with our renowned FAST technology (Future Aero Speed Technology), every detail is fine-tuned in the wind tunnel, on the track, and in real-world racing.
Developed with our renowned FAST technology (Future Aero Speed Technology), every detail is fine-tuned in the wind tunnel, on the track, and in real-world racing.
Dean Fast
We embarked on the development of ournew time trial bike, the Dean Fast, with the ambitious goal of setting a new benchmark for aero TT bikes. Our objective was clear: reduce drag and increase speed, pushing the boundaries of what is permissible under UCI regulations.
Triton Fast
We embarked on the development of ournew time trial bike, the Dean Fast, with the ambitious goal of setting a new benchmark for aero TT bikes. Our objective was clear: reduce drag and increase speed, pushing the boundaries of what is permissible under UCI regulations.
Arena Fast
We embarked on the development of ournew time trial bike, the Dean Fast, with the ambitious goal of setting a new benchmark for aero TT bikes. Our objective was clear: reduce drag and increase speed, pushing the boundaries of what is permissible under UCI regulations.
PURE SPEED is our prestigious range, offered exclusively to federations and elite athletes.
PURE SPEED is our prestigious range, offered exclusively to federations and elite athletes.
These models are not part of the standard dealer program. They are offered exclusively to federations and elite athletes.
Athletes and teams purchase directly from Ridley and select their preferred BCF dealer as their official service partner.
The selected dealer receives a €500 credit note as commission for each sale.
👉 Want to take it further?
Dealers with experience in triathlon or time trial who want to actively commit can become a PURE SPEED Expert Shop.
This includes a dedicated commercial program with additional benefits.
This includes a dedicated commercial program with additional benefits.
👉 Your benefits at a glance
Direct sales, no stock commitment
€500 commission per bike sold under your dealer name
Athletes who wish to purchase other Ridley bikes will do so through the standard dealer program — meaning you keep your regular margins and delivery conditionsOpportunity to become a PURE SPEED Expert Shop with extra margin and support
Subscribe now
Join an exclusive network of dealers with a tailored purchase and support program—designed to give you a competitive edge.
Get started with a stock commitment of just 5 bikes.
Get started with a stock commitment of just 5 bikes.