Nukeproof wins Most desirable brand


We are extremely stoked to announce Nukeproof have been awarded the Singletrack Magazine's 'Most Desirable Brand' accolade as voted by the public.

There isn't a secret recipe that we can pinpoint, instead a team of incredibly talented, passionate people within the brand making it what it is.

2023 saw Nukeproof launch two landmark products in the Megawatt Carbon and the Dissent Carbon, these incredible bikes are conceptualized and designed in house by our R&D team who are fervently passionate about everything they do.

Our products have achieved some of the best awards in the industry throughout the year, including Pedal of the Year, Bike Park bike of the year to name just a few. We have some incredible owners groups that champion our products throughout the world and last but no means least, our products have graced the world stage yet again with a top ten EDR finish and two DH World Cup podiums.

We thank you wonderful bunch for voting for us, 2023 has been a stellar year and we're buzzing to see what 2024 holds.